PlaceIQ welcomes Freckle IoT to the family!
Learn about the exciting impact this acquisition will have for our customers.

Location Intelligence, expertly delivered

Monitor your business with accurate foot traffic

Integrate location into your data strategy

Leverage real-world audience data

Ten years ago, PlaceIQ invented location intelligence for the marketing and media space. Today, we are the leading data and technology company that helps businesses leverage location-based insights to connect with and understand audiences.

PROUDLY CHOSEN BY:

OUR SOLUTIONS

PlaceIQ solutions drive your entire business forward

Audiences

Leverage location data to execute on audience strategies with proven results

DISCOVER
AUDIENCES ➞

Measurement

Measure foot traffic patterns to determine what’s driving real-world visits

QUANTIFY
VISITATION ➞

Dashboards

Analyze movement patterns to uncover market insights and inform complex decisions

EXPLORE
TRENDS ➞

Data Licensing

Access the highest quality location data by subscribing to a data license

SAMPLE OUR
DATA ➞

CASE STUDIES

Intelligence delivered

Learn how the world’s top brands leverage location intelligence to drive meaningful results.

Filippo Berio brings in the foodies with custom audiences.

“We are thrilled to see the results of this campaign, using the latest technology, to further our brand awareness and to share our message with consumers that are passionate about food.”

Explore the case study ➞

Old Navy optimizes holiday spend to foot traffic.

“The PlaceIQ/The Trade Desk integration offered PMG a unique opportunity during the critical Holiday Shopping season that allowed us to gain a real-time understanding of what tactics were driving customers.”

Explore the case study ➞

Shinola amplifies OOH messaging.

“Our approach to increasing store traffic was by marrying data and creative in a unique way in our key markets, by continuing the message beyond OOH, and by surrounding the places our targets frequent. This empowers Shinola to continue to embody our strengths as an innovative brand delivering localized experiences.”

Explore the case study ➞

Urban Outfitters brings the party (dresses) to the party people with real-world behavioral targeting.

“Our goal is to provide better experiences for our audience in this competitive landscape. Our data enriched by PlaceIQ in Braze’s mobile messaging and testing platform has helped with this goal. Effectively communicating with users through this location-specific marketing led to a 146 percent increase in campaign revenue.”

Explore the case study ➞

Beauty brand Zotos nearly doubles visitation among audiences that recently visited salons.

“Working with Media Horizons and PlaceIQ gave us insight to better understand our target audience, how to reach them and grow stronger. Additionally, it increased awareness, in-store foot traffic and sales. The ROI from these campaigns is clear and helps to inform future campaigns to these goals.”

Explore the case study ➞

Filippo Berio brings in the foodies with custom audiences.

+4.09x LIFT IN VISITATION

“We are thrilled to see the results of this campaign, using the latest technology, to further our brand awareness and to share our message with consumers that are passionate about food.”

Explore the case study ➞

Old Navy optimizes holiday spend to foot traffic.

+23% FOOT TRAFFIC

“The PlaceIQ/The Trade Desk integration offered PMG a unique opportunity during the critical Holiday Shopping season that allowed us to gain a real-time understanding of what tactics were driving customers.”

Explore the case study ➞

Shinola amplifies OOH messaging.

+43.1x OPEN LIFT

“Our approach to increasing store traffic was by marrying data and creative in a unique way in our key markets, by continuing the message beyond OOH, and by surrounding the places our targets frequent. This empowers Shinola to continue to embody our strengths as an innovative brand delivering localized experiences.”

Explore the case study ➞

Urban Outfitters brings the party (dresses) to the party people with real-world behavioral targeting.

+146% IN CAMPAIGN REVENUE

“Our goal is to provide better experiences for our audience in this competitive landscape. Our data enriched by PlaceIQ in Braze’s mobile messaging and testing platform has helped with this goal. Effectively communicating with users through this location-specific marketing led to a 146 percent increase in campaign revenue.”

Explore the case study ➞

Beauty brand Zotos nearly doubles visitation among audiences that recently visited salons.

+20% LIFT IN VISITS

“Working with Media Horizons and PlaceIQ gave us insight to better understand our target audience, how to reach them and grow stronger. Additionally, it increased awareness, in-store foot traffic and sales. The ROI from these campaigns is clear and helps to inform future campaigns to these goals.”

Explore the case study ➞

Filippo Berio brings in the foodies with custom audiences.

“We are thrilled to see the results of this campaign, using the latest technology, to further our brand awareness and to share our message with consumers that are passionate about food.”

Explore the case study ➞

Old Navy optimizes holiday spend to foot traffic.

“The PlaceIQ/The Trade Desk integration offered PMG a unique opportunity during the critical Holiday Shopping season that allowed us to gain a real-time understanding of what tactics were driving customers.”

Explore the case study ➞

Shinola amplifies OOH messaging.

“Our approach to increasing store traffic was by marrying data and creative in a unique way in our key markets, by continuing the message beyond OOH, and by surrounding the places our targets frequent. This empowers Shinola to continue to embody our strengths as an innovative brand delivering localized experiences.”

Explore the case study ➞

Urban Outfitters brings the party (dresses) to the party people with real-world behavioral targeting.

“Our goal is to provide better experiences for our audience in this competitive landscape. Our data enriched by PlaceIQ in Braze’s mobile messaging and testing platform has helped with this goal. Effectively communicating with users through this location-specific marketing led to a 146 percent increase in campaign revenue.”

Explore the case study ➞

Beauty brand Zotos nearly doubles visitation among audiences that recently visited salons.

“Working with Media Horizons and PlaceIQ gave us insight to better understand our target audience, how to reach them and grow stronger. Additionally, it increased awareness, in-store foot traffic and sales. The ROI from these campaigns is clear and helps to inform future campaigns to these goals.”

Explore the case study ➞

VIEW MORE STUDIES

PlaceIQ leads the market in privacy

PlaceIQ’s platform is a privacy-minded solution designed to deliver aggregated insights that enable marketers to make advertising more relevant for consumers, while holding ourselves to the highest standards of consumer respect. PlaceIQ leads the market by offering strong thought leadership on our industry, and driving the evolution of best practices that support consumers’ right of notice, choice and transparency. We have designed our policies and business practices around these important pillars. Read more on our Privacy Policy page.