We couldn’t have known we would end up creating a new industry now used by companies all over the world to make better business and marketing decisions. We certainly didn’t know how simultaneously challenging and exciting it would be as the first mover, hacking a path through the jungle, having to educate and build the nascent market.
Today, we are announcing a new milestone: PlaceIQ has agreed to be acquired by Precisely!
Precisely is a global leader in data integrity whose data enrichment products and software solutions deliver accuracy, consistency, and context in enterprise datasets to power confident business decisions.
Working with Precisely will enable PlaceIQ to accelerate and grow our existing market-leading business, whilst leveraging Precisely best-in-class data assets and enterprise sales experience.
We couldn’t be more thrilled at this partnership and opportunity. The ability to continue the mission of PlaceIQ with more resources, in a far bigger arena, to the direct benefit of our team and clients is more than I could have hoped for back at the kitchen table in Boulder.
As we’ve learned and experienced going through this process, both organizations not only share the same vision of utilizing real-world data to power better business decisions – but share a common culture, integrity and approach to company building that has been of such importance to us at PlaceIQ.
– Duncan McCall