Integrated Marketing — Overcoming Roadblocks with Location Data
February 7, 2018
This is the third blog post in...
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Blog
Location Data: Paving the Path to Omnichannel Marketing
January 26, 2018
This is the second blog post in...
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How to Solve Non-Serializable Errors When Instantiating Objects In Spark UDFs
November 2, 2017
By Paul Brenner, Data Scientist, PlaceIQ Here at...
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Integrated Marketing — Making the Connection Across Channels
October 25, 2017
This is the first blog post in...
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Whole Foods’ Price Cuts are Having a Lasting Effect
October 13, 2017
It was the news heard around the...
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PlaceIQ & comScore Announce a New Way To Measure Cross-Channel
October 3, 2017
It’s no longer just about the click. Understanding...
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When the Sun Goes Away, Marketers Can Play!
September 21, 2017
On August 21st, America’s eyes were pointed...
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The Holiday Dine & Dash: 4 Winning Location Strategies to Drive QSR Visitation
September 20, 2017
We’ve all been there - you’re out...
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Introducing…The Market Analytics Dashboard
September 7, 2017
Have you ever wondered where else your...
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4 Programmatic Audiences to Win the Holiday Grocery Games
August 22, 2017
Every consumer does their holiday grocery shopping...
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The Language of Location: The Nuts and Bolts
August 21, 2017
By Vikas Shanbhogue, Head of Platform PlaceIQ has...
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Lyft Drives a “Lyft” at Taco Bell
August 17, 2017
From Valentine’s Day promotions to beautiful, Instagram-worthy...
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Should You Use ‘The B Word’? (Barometric Pressure, That Is)
August 15, 2017
You know the feeling when an airplane...
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Do Consumers Go the Distance? Exploring Zones of Convenience and Consumer Behavior
August 10, 2017
By Jessica Yiu, Product Manager It should be...
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Points of Interest: D3 Force Layout to Place Labels on Interactive Charts
August 8, 2017
By Will Dickerson, Data Visualization Intern At PlaceIQ,...
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Prime Day Chips Away at Usual Monday Foot Traffic
August 3, 2017
Every year, cheap boyfriends remind the world...
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Points of Interest: User Defined Aggregate Functions In Spark Dataframes
July 26, 2017
By Paul Brenner, Data Scientist, PlaceIQ Why hello...
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Holiday Trends Revealed: What They Mean For Your Marketing
July 25, 2017
Summer is in full swing – which...
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Location Data Spotlight: Coachella 2017 Visitation Trends
July 21, 2017
Festival season brings out people from all...
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5 Holiday Audience Strategies to Beat the Brick-and-Mortar Blues
July 6, 2017
When the going gets tough, the tough...
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