As 2022 wound down, we at PlaceIQ took one last look at our Reemergence Dataset: the year-over-year index we built to power our Social Distance Tracker. The Reemergence Dataset compared a panel of foot traffic against 2019, our pre-pandemic benchmark. Throughout our...
In 2022, Black Friday spending increases across retail far surpassed visitation increases. When analyzing this major shopping holiday with data from PlaceIQ, we can see larger basket sizes, higher in-store conversion rates, and pent-up demand for savings drove these...
When we analyzed consumer foot traffic trends during 2020 and 2021, we had a penchant for identifying distinct behavioral phases and giving them catchy names. For example, the “Panic & Prepare” phase kicked off when the NBA canceled its season and lasted for three...
Summer is over, the kids are back at school, and the rest of the autumn routine has fallen into place – but with a slight twist. According to a new NerdWallet survey, more consumers have had to dip into their savings or emergency funds to pay for essentials, and over...
On average, Big Box and wholesale Warehouse Clubs see a 16% higher bump in spend during the core back-to-school period compared to apparel and clothing stores. With a post-pandemic prime shopping period behind us, we wanted to investigate consumer spending habits,...
While the debate between remote, on-site, and hybrid work continues to bubble, visitation to offices is steadily tracking upwards. There’s been a lot of discussion these past few months about the return to the office, working from home, and hybrid scenarios. We’ve...
