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Revisiting the Impact of COVID on Downtown & Suburban Regions

Revisiting the Impact of COVID on Downtown & Suburban Regions

by rromero | Mar 24, 2023 | Blog, Thought Leadership

As 2022 wound down, we at PlaceIQ took one last look at our Reemergence Dataset: the year-over-year index we built to power our Social Distance Tracker. The Reemergence Dataset compared a panel of foot traffic against 2019, our pre-pandemic benchmark. Throughout our...
Black Friday Spending Gains Far Outpaced Visitation Increases

Black Friday Spending Gains Far Outpaced Visitation Increases

by rromero | Dec 21, 2022 | Blog, Thought Leadership

In 2022, Black Friday spending increases across retail far surpassed visitation increases. When analyzing this major shopping holiday with data from PlaceIQ, we can see larger basket sizes, higher in-store conversion rates, and pent-up demand for savings drove these...
Households with Kids Are More Likely to Shop Online

Households with Kids Are More Likely to Shop Online

by rromero | Dec 2, 2022 | Blog, Thought Leadership

When we analyzed consumer foot traffic trends during 2020 and 2021, we had a penchant for identifying distinct behavioral phases and giving them catchy names. For example, the “Panic & Prepare” phase kicked off when the NBA canceled its season and lasted for three...
Consumer retail spend and visitation is down heading into the holidays

Consumer retail spend and visitation is down heading into the holidays

by rromero | Oct 27, 2022 | Blog, Thought Leadership

Summer is over, the kids are back at school, and the rest of the autumn routine has fallen into place – but with a slight twist. According to a new NerdWallet survey, more consumers have had to dip into their savings or emergency funds to pay for essentials, and over...
One-stop shopping trips are gaining popularity

One-stop shopping trips are gaining popularity

by rromero | Oct 7, 2022 | Blog, Thought Leadership

On average, Big Box and wholesale Warehouse Clubs see a 16% higher bump in spend during the core back-to-school period compared to apparel and clothing stores. With a post-pandemic prime shopping period behind us, we wanted to investigate consumer spending habits,...
The Return to the Office Is in Progress: Traffic to Workplaces is Up 30% Since January

The Return to the Office Is in Progress: Traffic to Workplaces is Up 30% Since January

by rromero | Aug 17, 2022 | Blog, Thought Leadership

While the debate between remote, on-site, and hybrid work continues to bubble, visitation to offices is steadily tracking upwards. There’s been a lot of discussion these past few months about the return to the office, working from home, and hybrid scenarios. We’ve...
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Recent Posts:

  • Mall visit frequency is a strong indicator of shopping intent and preferences November 23, 2023
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  • Taylor Swift concerts increase hotel visitation for most cities, but the impact can vary depending on the location and surrounding events November 3, 2023

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