Location data intelligence company PlaceIQ – now available on HERE Marketplace – has used its data to explain how behavior has changed since the pandemic. When you think about the websites you visit compared to the places you eventually shop, it is clear there is...
When PlaceIQ was founded over 10 years ago, our initial tagline was “Next Generation Location Intelligence.” As excited as we were about it, that tagline utterly confused 95% of the people who saw it; they were very much unclear about ‘current gen’ location...
COVID-19 shook up location data, and the changes it wrought are here to stay Ad Age’s Where Series examines the unprecedented challenges facing marketers and offers a look at where the industry is going in 2021 and beyond. In this first of four quarterly...
HERE Technologies has partnered with PlaceIQ to offer automotive customers personalized location data through the mapping giant’s HERE Marketplace. PlaceIQ location data, focused on the U.S. market, is used by marketers and analysts to understand foot traffic...
Chicago, IL 22 March 2021 – As carmakers utilize connectivity to deliver personalized services to customers throughout their journeys, the HERE Marketplace now offers the auto industry seamless access to PlaceIQ location data solutions. PlaceIQ’s Daily Visit Count is...
NEW YORK, Feb. 1, 2021 /PRNewswire/ — PlaceIQ Inc., the leading data and technology provider that powers critical business and marketing decisions with location data, analytics, and insights, today announced it has acquired the Geospatial Insights business...
