Measurement
Use foot traffic to measure the effect of marketing campaigns beyond the screen, with daily visitation metrics.
Place Visit Stream
Join the leading platforms in the industry in selecting the most accurate and actionable measurement data, first brought to market by PlaceIQ. Easily access visitation measurement on your own terms – either through direct data delivery or through existing partnerships, including Google DCM, The Trade Desk, Viant, DataXu, Amobee, and LoopMe.
Measure
Measure foot traffic coming into your locations, or other locations, on a daily basis
Integrate
Easily integrate daily foot traffic data across trusted partner platforms like Google and TTD
Optimize
Drive more foot traffic by optimizing your media campaigns to visits, not clicks!
Attribute
Understand the real-world impact of your ad spend across platforms, including mobile, display, and video
Place Visit Rate®
PlaceIQ’s PVR® is a first-of-it’s kind measurement metric that measures foot traffic patterns to help marketers understand the offline impact of advertising campaigns.
Place Visit Rate®
PlaceIQ’s PVR® is a first-of-it’s kind measurement metric that measures foot traffic patterns to help marketers understand the offline impact of advertising campaigns.
Social Measurement Report
Are your social ads actually driving customers to visit your stores? By adding a layer of location data to your social strategy, you can prove ROI with measured real-world actions.
In this report, PlaceIQ monitors and matches devices in your social audience to those seen visiting your stores.
Visits + Purchase Data
The perfect match
When paired with purchase data, location intelligence is a proven predictor of purchase. We partner with third-party sales data companies across verticals to deliver a more complete understanding of consumer journeys, consumer preferences, and offline campaign performance.
CPG Purchase Data
Understand which exposed audiences went to a specific store, and their CPG shopping activities
Retail Purchase Data
Integrate purchase habits with retail shopping visitation trends to reach highly targeted shoppers
Auto Purchase Data
Understand the impact of advertising on dealership visitation and subsequent vehicle purchases